My Friend Joe Featured

Alexis Bauer learned a thing or two about how to turn strangers into friends while traveling in Europe as an exchange student.

Occasionally, she shared her insights with a customer at her Sebastopol coffee stand, or with one of her employees.

But her knowledge was unavailable to anyone outside her small circle until Bauer mustered up the courage to try a new way of sharing information with people in her hometown and around the world. Now, more than 50,000 people in all corners of the globe have learned Bauer's secrets, thanks to something called Ignite.

Read the full story in the Press Democrat.

See My Friend Joe's member page on GoLocal.