2024 Outdoor Digital Board Advertising

Nov. 2, 2023

Reach Sonoma County commuters with this special GO LOCAL co-op ad buy.

 


BE SEEN on the huge 14' x 48' digital board that rotates panels on Highway 101 in Rohnert Park.

GO LOCAL has FOUR individual panels in both Southbound and NorthBound directions all year long in 2024!

Book your ad to be seen for one 28-day run in one or both directions OR choose all thirteen 28-day runs in one or both directions. The possibilities are nearly endless, but due high demand of this unique co-op ad offering, book your ad space early to ensure we can accomodate your request. 

These boards are available to GO LOCAL members and supporters.

 

OUTDOOR DIGITAL ADVERTISING SCHEDULE

SB = Southbound. See SB billboard street view here.

NB = Northbound. See NB billboard street view here.

SCHEDULE 2024

1/1 - 1/28 1/29 - 2/25 2/26 - 3/24 3/25 - 4/21 4/22 - 5/19 5/20 - 6/16  6/17 - 7/14 7/15 - 8/11 8/12 - 9/8 9/9 - 10/6 10/7 - 11/3 11/4 - 12/1 12/2 - 12/29
SB spot 1 x x x x x x x x x x x x x
SB  spot 2 x x x x x x x x x x x x x
SB spot 3 x x x x x x x x x x x x x
SB spot 4 x x x x x x x x x x x x x
NB spot 1 x x x x x x x x x x x x x
NB spot 2 x x x x x x x x x x x x x
NB spot 3 x x x x x x x x x x x x x
NB spot 4 x x x x x x x x x x x x x

 

Reserve your 2024 digital board today HERE.

Questions? Contact us today at 707-888-6105 x2 or info@golocal.coop

 


COST

$1,650 SOUTHBOUND per 28-day digital board run
$1,750 NORTHBOUND per 28-day digital board run

Add $40 per digital board billing if you wish to pay by credit card.

Contact GO LOCAL about possible board splits with one other member for half the price. You get the full board space for your ad, but half the number of ad showings noted below.

 


AD FREQUENCY

GO LOCAL books one Southbound and one Northbound panel throughout 2024, and splits that single panel into four "co-op" ad spots in each direction.

 


AD SPECIFICATIONS

Ad design is covered in the cost, or members can supply a finished ad if preferred. 

We recommend that the ads be brand/image focused; spacious more than busy; and have minimal words and contact info for the drivers to easily see while speeding by. 

Specs starting 8/12/24 are a 864px width x 240px height .jpg file. A GO LOCAL logo must be included somewhere in the ad. 


 

IMPRESSIONS (via Billboard Planet)

Northbound: with 61,687 impressions per GO LOCAL advertiser.

Top contributing zip codes: 94928 (Rohnert Park), 94952 & 94954 (Petaluma), 95407 (Santa Rosa)


Southbound: 66,670 impressions per GO LOCAL advertiser.

Top contributing zip codes: 94928 (Rohnert Park), 95401, 95403, 95407 (Santa Rosa)


 

Reserve your 2024 digital board today HERE.

Questions? Contact us today at 707-888-6105, x2 or info@golocal.coop