For Businesses

GO LOCAL is a marketing organization for locally owned independent businesses and local organizations. Through shared branding, targeted media and a Rewards Program, GO LOCAL reaches exclusively local-loving consumers in Sonoma County - your customers.

GO LOCAL WAS LAUNCHED IN 2010
Since then, we’ve generated billions of gross media impressions throughout Sonoma County and the North Bay.

52% OF SONOMA COUNTY RESIDENTS AGREE
According to the 2022 US Census and American Consumer Survey, 212,000 Sonoma County residents agree with the statement: "Prefer to Shop Local vs National Chain Stores".

$9.3 BILLION IN BUYING POWER HARNESSED FOR GO LOCAL BUSINESSES
Increase your sales, gain market share, and feel part of the local business community by being a GO LOCAL member. It's a win-win!


 

JOIN OR RENEW NOW

Join or Renew ONLINE via PayPal:  click here.

Set up a user account, make your annual fee payment via PayPal, and then you’ll be redirected to your account page to create your online business listing.

Or join/renew via PAPER APPLICATION AND CHECK: click here.

Download and print the PDF application, complete it and mail it in with your annual fee payment. 

There are tiers of business participation. You'll be asked to verify that your business meets our criteria.

  • Business is privately held (not publicly traded).
  • 50% or greater of the business owners live in Sonoma County.
  • Business corporate headquarters are in Sonoma County.
  • Business makes independent decisions regarding the name and look of the business, as well as all business purchasing practices and distribution.
  • Business pays all its own rent, marketing expenses and other expenses.

LET'S TALK

Want to speak with a GO LOCAL rep to learn more? 

Call us at 707-888-6105 ext. 2 to get started

Or schedule a call/meeting at your convenience on this calendar scheduler here.

 


MEMBER BENEFITS

  • SHARED BRANDING - License to use GO LOCAL logos.
  • BUSINESS LISTING at golocal.coop & printed Pocket Guide, 2x/year for 20,000 total annual copies.
  • SOCIAL - Tie in to our 20,000+ strong reach.
  • MARKETING AND ADVERTISING SERVICES - Special pricing in traditional and new media. a third of your membership can be applied to our marketing or ad offers!
  • MARKETING CONSULTATION for your business.
  • NETWORK - Monthly Refer Local meetings you can attend.
  • REWARDS - Offer a "show the card" reward and get promoted more.
  • Get "Local First" training for all staff.

SUPPORTER BENEFITS & FRANCHISE ELIGIBILITY

  • Supporters are businesses that are not locally owned and headquartered in Sonoma County, eligible to participate on a case by case basis. Includes all of the above benefits with the exception of a "GO LOCAL supporter" logo for your use. Learn more about Supporter Benefits here, and join using the same application below.
  • Our programs have been developed to serve local owners who are available to meet with us, and have autonomy to transform any and all aspects of their businesses toward greater local economic strength. We understand that franchises exist in many shapes and sizes.
  • Contact us if your business is a franchise so that we can establish your local economic impact and invite you to join GO LOCAL as a member or supporter.

 

GET THE MOST OUT OF YOUR MEMBERSHIP

WITH OUR MEDIA OFFERINGS

Increase your sales and feel part of the local business community by utilizing your membership.

View or download the Benefits & Media Offers as a 2-page PDF to help you get the most out of GO LOCAL resources. 

You can also access our media offers online at golocal.coop/media, then use the form on that page and we'll follow up with more info and to reserve.

 

 

 

 

 


LET'S TALK

Want to speak with a GO LOCAL rep to learn more? 

Call us at 707-888-6105 ext. 2 to get started

Or schedule a call/meeting at your convenience on this calendar scheduler here.

 


MORE INFO

Business FAQs

Business Member Testimonials

Why GO LOCAL, you may ask? Read here about how locally owned, small businesses drive the Sonoma County economy.

 

 

Go Local Explained from Sonoma SBDC on Vimeo.